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Leader in Brand Strategy | Consumer Behavior and Insights | Digital & Data-Driven Marketing | M&A and Corporate Development
Experienced and versatile leader in the advertising and marketing technology industry, with a track record of over 15 years. He has held leadership roles in renowned marketing services networks across APAC, including Wunderman Thompson, McCann Worldgroup, and ADK. During his tenure, he successfully orchestrated market-winning communication strategies for esteemed brands such as Coca-Cola, NESCAFE, Walmart, Toyota, Alibaba Cloud, and more.
In addition to his marketing and communication expertise, he also played a crucial role in driving inorganic growth through strategic acquisitions in the region for ADK
Furthermore, he has actively contributed to the growth and scaling of Meiro, an exciting full-stack Customer Data Platform.
Notably, he has been an influential member and contributor to numerous creative effectiveness programs across Asia, including WARC, EFFIES, Tangrams, and more
Shantanu holds a Bachelor's Degree in Chemistry and a Master's Degree in Marketing and Advertising from Delhi and Mumbai University, respectively.