Creating Your Personal Brand: The Power of Original Content

The New York Times reported staggering statistics on why people share content online. From supporting causes to seeking self-fulfilment, the motivations behind sharing are diverse and significant. But does sharing existing content or news pieces truly help your personal brand stand out?

Creating Your Personal Brand: The Power of Original Content

Interview multiple candidates

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Search for the right experience

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Ask for past work examples & results

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Vet candidates & ask for past references before hiring

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Once you hire them, give them access for all tools & resources for success

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In today's digital age, where sharing information and connecting with others has become second nature, it's essential to consider how these actions contribute to building your brand. The New York Times reported staggering statistics on why people share content online. From supporting causes to seeking self-fulfilment, the motivations behind sharing are diverse and significant. But does sharing existing content or news pieces truly help your personal brand stand out? 

 

Let's explore why creating your own content is the key to making a lasting impact.

  • The Need for Originality: While sharing existing content has its merits, relying solely on others' ideas and perspectives may not fulfil your personal branding aspirations. We all desire to be known and respected for our unique thoughts, ideas, and expertise. We want to become trusted sources of valuable information and sought-after advisors. It's crucial to carve out your own space by creating original content to achieve this.

  • The Power of Creating Content: Creating content allows you to organise your thoughts, present them effectively, and provide value to your network. When people find value in your content, they are more likely to read, enjoy, and share it with others. This process enables you to establish yourself as a thought leader and expert in your field. Furthermore, it allows you to engage with your audience deeper and build meaningful connections.

  • Building a Personal Brand that Stands Out: Creating content is a powerful way to differentiate yourself from the crowd. It allows you to showcase your expertise, share insights, and establish your brand. By investing time and effort into content creation, you provide value to your audience and position yourself as a go-to resource in your industry. This, in turn, attracts opportunities, collaborations, and a growing network of like-minded individuals who admire and respect your unique perspective.

When it comes to personal branding, you need more than just sharing existing content to provide the fulfilment and recognition you seek. The true power lies in creating your content, where you can share your unique thoughts, insights, and expertise. 

 

At My Ten Cents, we understand the importance of content creation for personal branding. We believe in helping you develop content that reflects your unique perspective, expertise, and passion. Our approach focuses on fostering creativity, ensuring regularity, consistency, and relevancy in every content you produce. After all, you want your content to reach as many people as possible and make a lasting impact. Together, let's build a personal brand that stands out and leaves a lasting impact in the digital realm.

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